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Axel Hoedt : Etched With Light

Karoline Herfurth, Apartment Coco Chanel, Paris: PH Axel HoedtKaroline Herfurth, Apartment Coco Chanel, Paris: PH Axel Hoedt

In the process of putting together a project for a client I recently had to canvas Axel Hoedt's portfolio. It revealed a very striking aesthetic, featuring beautifully diffused and delicate imagery with the quality of being very carefully etched. From Pop to German Vogue to dOCUMENTA 13 to iD magazine , Hoedt's distinct style makes a standout in a culture of over-processed imagery.

PH: Axel HoedtPH: Axel Hoedt

Abbey Lee Kershaw/Next PH: Axel HoedtAbbey Lee Kershaw/Next PH: Axel Hoedt

Taste is a dictatorship.

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