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SCOOP DU JOUR: IS DASHA ZHUKOVA BACK IN THE PRINT BIZ?...AND CAMPAIGNORAMA FW2011

The world's most glamorous art maven, Dasha Zhukova . Ph Patrick Demarchelier for Vogue ParisThe world's most glamorous art maven, Dasha Zhukova . Ph Patrick Demarchelier for Vogue Paris

Have you caught that whisper of a hiss that suggests that post-Pop, the world's most glamorous art maven, Dasha Zhukova, is summoning her very own culture mag ? If you have, hiss our way because we want more details. We heard the suspected name, which makes perfect branding sense...But who's designing? Who's shooting for? London based? Paris? Moscow? Art driven or is it a fashion frenzy! Hiss Squad , do it big! ....And since the fashionspotters are hissing way why should TI continue to hold his tongue. Fashionologie is on the case re: Versace and Vuitton . Regarding the latter, of the cast of six at LV only two in fact are Top 50... And at Gucci of the four girls on call two are repeat offenders and another two are first time at the Gucci disco ball. Including that one stunning Top 10 Newcomer who all the key clients had to have. Meanwhile over at Dolce we spot two make-up contract queens and one iconic face. It may not be a blockbuster for the first season girls but a lot of recent stars are been giving a chance for continued relevancy. And that is good news!

Taste is a dictatorship.

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